Services Markets Guides How It Works FAQ For Attorneys Free Consultation
Updated July 2026 · Trademark Patent Law editorial · General information, not legal advice

The honest number for a properly handled federal trademark in 2026: $950–$2,000 per class, all-in, of which $350 is the USPTO's fee and the rest is attorney work — the search and strategy that make the filing succeed.

Trademark cost breakdown

ItemTypical 2026 cost
USPTO filing fee (per class)$350
Attorney clearance search & opinion$300 – $800
Attorney application preparation & filing$500 – $1,200
Typical total, one class$950 – $2,000
Office action response (if refused)$400 – $2,000+
DIY filing that gets refused, then rescuedUsually more than doing it right once

The trap: the $350 DIY filing feels cheap until the refusal arrives. Roughly half of unrepresented applications hit office actions — and responding costs more than the search that would have prevented it.

What drives your price

  • Number of classes — each class of goods/services adds a $350 USPTO fee.
  • Search depth — knockout search vs. full clearance with common-law coverage.
  • Filing basis — already using the mark vs. intent-to-use (ITU adds a later filing step and fee).
  • Conflicts found — a crowded field means more strategy, sometimes a pivot.

Where to start

Before spending anything, understand which protection you actually need — our trademark vs. copyright vs. patent guide maps it. Then read how to trademark a name for the step-by-step, or go straight to a free consultation with a licensed attorney in your market.

Get a free consultation with a licensed IP attorney

Describe your name, brand, or invention — hear back within one business day.

Free Consultation
Questions

Frequently asked

No. USPTO fees are $350 per class minimum. 'Free trademark' offers usually mean state filings or business-name registrations — neither gives you federal trademark rights.

The USPTO divides all goods and services into 45 international classes. You pay for each class you claim — a clothing brand that also sells online courses files in two classes and pays two fees.

Two reasons: real clearance searches catch conflicts before you spend the filing fee, and correctly drafted identifications avoid the refusals that sink DIY filings. USPTO-cited research puts the approval gap around 50% higher for represented filers.

No — filing mills type your answers into the form and accept no responsibility for conflicts or refusals. When the office action arrives, you're on your own or paying an attorney anyway, now with a weaker starting position.

Keep Reading

Related guides